Thursday, September 25, 2008

KADHALIL VIZHUNDEN GETS 'UA'



BY, KARPAGAM THYAGARAJAN

Kalanithi Maran’s Sun Pictures maiden movie in Tamil Kadhalil Vizhunthen, after a protracted battle with the censors has been cleared with an ‘UA’ certificate. As per sources in the trade, the film is likely to release this Friday (Sep 26) worldwide.
The film has a new team Boys Nakul is turning hero along with Sunaina as the heroine, and the theme of debutant director P.V Prasad is said to be bold. According to the grapevine, the censors found the climax of the film to be “bloody and too violent”, so they have trimmed it and given it a ‘UA’ certificate.
Meanwhile Sun TV network has started the biggest ever promotional campaign of the film on their channels. Every commercial break on Sun Music has the Vijay Antony chartbuster Nakku Mukka… blaring out.
Television ad gurus feel that if actual rates of Sun TV’s spot buy rates were taken into account, Kalanithi Maran must have spent a fortune on the TV ad blitz of Kadhalil Vizhunthen.

No comments: